The mobile app is one of its first kind to have integrated seat selection and secured payment gateway integration. The application handles more than 8,000+ simultaneous users and more than 100,000 unique hits per day.
Novo Cinemas were looking for the best way to exploit the widespread smartphone base among cinema visitors to showcase their programs, and to make seat booking an easy and simple follow up.
App users can now instantly check film schedules, book seats and purchase tickets from their phone, allowing them to create an ad hoc great night out for themselves, or with family and friends.
The first app of its kind in the region, the Novo Cinemas mobile app gives you instant access to the Middle East’s largest chain of cinemas.
Find Show times, movie ratings, cast and plot details. Watch quick-loading trailers. Purchase tickets in seconds. Browse upcoming slate of blockbusters. That’s Novo great!
Novo Cinemas was able to generate analytical reports, run dynamic campaigns and attract more customers based on their preferences.
The Novo app offers online booking solutions to help avoid long queues at counters and also, the seat management module facilitates intelligent seat configurations to manage physical distancing.